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Jumat, 29 Maret 2019

Getting Commission With Affiliate Marketing


Getting Commission With Affiliate Marketing

Getting money in the form of Commission can actually be done in many ways. Can be through the way of selling through the marketplace, becoming a publisher for advertising, selling online through your own website, becoming a freelancer or running an affiliate business or affiliate marketing. These methods are not the most correct and nothing is wrong. This is not about wrong and right but about consistency.

Following this, the author would like to convey one way to generate commissions from the internet, namely affiliate marketing. For other ways, the author may say at a later time. But for now it's about affiliate marketing first because according to this author it's the easiest to run.

What is affiliate marketing?
The author starts from understanding what affiliate marketing is. There are 3 sources that the authors quote so that they are objective in defining the meaning of affiliate marketing so that it can be accepted by all parties.

1. Wikipedia.
Affiliate marketing is a type of performance-based marketing where a business / company rewards one or more people for each buyer brought by that person.

2. GuideIM.
According to the GuideIM website affiliate marketing is one of the most popular internet marketing parts in the world where one can earn commissions each time they succeed in bringing clients to a business / business.

3. Idaff.
Idaff is a marketplace for digital products and physical products where they also apply affiliate marketing to their business. According to Idaff affiliate marketing is a marketing method where you help sell other people's products online

You can conclude affiliate marketing if you want to get money from the internet, then the way is to bring clients or buyers to a business. After a transaction, you will automatically get an award called a commission.

Actually, without the author noticing, the authors have all participated in affiliate marketing activities. For example, when you refer your friends to use Uber, you will get a promo code or discount, right? This is one form of affiliate marketing.

The more visible form of affiliate marketing is when you open a blog. For example, you want to buy a DSLR camera but you cannot determine what brand and model you want to buy. What will you do? Most people will open Google and search for keywords like "the best DSLR camera". You might read a blog or watch videos that appear in search results. Usually, bloggers and YouTubers will provide a link to visit the product purchase page. Without your realizing it, the link is an affiliate link. If you make a transaction through the link, the blogger and YouTuber will get a commission from the sale.

In simple terms, affiliate marketing is a process where you promote other people's products and earn commissions.

Why affiliate marketing?
In KEPO-KIRIM. EMAIL Podcast Episode 29, Fikry Fatullah, Founder of KIRIM. EMAIL says that becoming a realtor is the best way to start an online business. And by running affiliate marketing this is one form of a broker. To listen to this statement you can listen to it here.
Whereas the reason why affiliate marketing to earn money from the internet is at least three reasons, including:

1. No hassle
In getting from via the internet, the main reason why affiliate marketing should be done is not to bother. By becoming an affiliate you don't need to make products, take care of stock, packing goods, serve complaints to after sales services. You don't need to think about it and do it all.

2. Only focus on finding buyers
The next reason to get money from the internet by affiliate marketing is that you only focus on finding as many buyers as possible. So here your job is simply to market the product from the vendor to the target market you choose.

3. The commission is big
And the third reason is the big commission. The size is relative but usually in the affiliate marketing business the vendors provide commissions ranging from 30% -70% of the selling price. If the selling price of the product you are marketing is Rp. 500,000 and if the commission you get is 30% then at least you can get a commission of Rp. 150,000 per one buyer. Number of Rp. 150,000 is big or small depending on you who determines it

4. You can learn new skills
To start affiliate marketing, you don't need to be a marketing expert. By doing affiliate marketing, you can learn while you do it. In addition, there are several ways to run and manage affiliate marketing programs. You can try various ways and see for yourself what works for you. It's fun isn't it if you can learn new skills while earning income?

How does it work?
To run affiliate marketing is actually very easy. You only need to look for vendors who want to be invited to work together, after that, just focus on finding buyers and marketing products from these vendors. Or it could be the other way around, you are looking for a new target market first to find a vendor that suits your target market.

Before the author explains how it works please you pay attention to the picture below first.
  


From the picture above, it can be seen that the position of the affiliate marketer (affiliate partner) is in the midst of the producer / seller (retailer) with the buyer (consumer).

After you register as an affiliate then you will get a link. Now you are promoting the link. If someone clicks and buys the product / service that you are promoting, you will get a percentage commission from the sale.

Furthermore, for processing goods / services, serving customer service after purchase, the responsible party is the vendor. Also for transactions occur directly between buyers and vendors. Up to this point your task as an affiliate is complete.

How simple and easy is it to get money from the internet with affiliate markteing?

The difference between a reseller and affiliate marketing
When viewed from the business model between resellers and affiliate marketing it is similar. Are both brokers and sellers. But if the author looks more closely there is a fundamental difference between resellers and affiliate marketing. These differences include:

1. In terms of determining commission and selling price.
For affiliate marketing commissions and the selling price that determines the vendor or product owner. As for resellers, you can determine for yourself how much profit you want and may determine whatever the selling price is.

2. In terms of product ownership.
For affiliate marketing you cannot claim the product you are marketing for. But for resellers, you may claim that the product is yours because you could have bought a large amount from the producer and paid off the bill.

What are the skills that must be possessed?
To be able to get money from the internet through this affiliate marketing path, you must have expertise. This expertise is the main capital if you want to really get involved in the world of affiliate marketing. And this is the skill that you must have:

1. Bring traffic.
You have to have expertise in bringing traffic if you want to get money from the internet. This applies not only to affiliate marketing, but to all business models that use the internet as a medium. To bring traffic, basically there are only 2, namely in an organic way and in a paid way. To bring traffic in an organic way you can use SEO techniques, post on Facebook Page and Facebook Group, become guest writers in various online media and so on. Whereas to bring traffic in a paid way you can use Facebook Ads, Instagram Ads, Google Adwords, Tokopedia Ads and so on.

2. Change traffic to leads and buyers.
Traffic is not enough. To be able to make money from the internet you must have the expertise to convert traffic to leads and buyers. This expertise can take the form of expertise in making landing pages, copywriting, persuasion and so forth.

3. Maintain leads and buyers.
And the last ability you need to have is to maintain the leads and buyers that you have managed to get. The purpose of having the expertise to maintain leads and buyers is so that you are not forever dependent on new traffic.
By maintaining leads and these buyers can become better traffic because they already know who you are and trust you. Examples of expertise in maintaining leads and buyers are communication skills, email marketing and so on.

How to Start Affiliate Marketing?
Now what? Are you interested in starting affiliate marketing? Come on, follow the following ways to start your affiliate marketing program.

Choose your niche
A niche is a specific market that you want to target. Niche can also be considered as a group of people that you feel will be interested in the items you are promoting.

By determining a niche, you can then determine the topic of your website and affiliate products what you will sell. You can start by choosing a niche that suits your passion and hobby. That way, you already have the knowledge and experience in the field and can create content that has value. Also, if you like that field, you will also be more eager to run it. You also don't have to be an expert, but the important thing is that you can start more easily.

In affiliate marketing, your main focus is marketing. As long as you know how to market the product to visitors and readers of your blog or website, through the content that you create and release, you will still be able to make money.

If you are confused about how to determine your niche, here are some questions that you can try to answer to help you find your niche:
• What topics do you like? Of course it will be easier if you choose a topic that you like and already have some more knowledge. That way, you can create content that has more value.

• Can you make money from this niche? Of course you also need to consider whether you can make money more than your chosen niche.

• What topics can make me interested in writing 25-100 blog posts? Content is one way that can greatly support affiliate marketing. Therefore, it is important for you to choose a topic that you like so that you do not get bored to create content about the topic. You also need to create enough content so that you can be considered an authority on the topic. That way, you can convince others to buy the product you are discussing on your blog.

• Are there affiliate programs available for this niche? This is certainly one of the important things you have to think about. You may have thought about what niche topics you want to write on your website, but you also have to find out first whether the niche has affiliate programs.

Research existing affiliate marketing programs
After you find a niche that will be your focus, now you have to look for any programs and products that exist. Choosing an affiliate program does take time, but don't be afraid to take the time to do deeper research because this will be the place where your income comes from. Choosing a program that really will really help you. Here are some things that can be your guide in choosing the right affiliate program:
• Who are the users of the affiliate marketing program? With this, you can measure whether this affiliate program is profitable.

• How much commission might you get from this product? Make sure that you enroll in a profitable program.

• Do you want to be associated with these products and services? Make sure that the products and services that you promote are relevant to your audience. This point will be discussed further after this.

• What support is provided by this affiliate program? First check whether the affiliate program provides support. Because maybe one day, you will need support from their customer service.

One of the well-known e-commerce affiliate programs is an affiliate program from Amazon. In Indonesia alone, you can join affiliate programs from Lazada and Zalora.

Research on Affiliate Products
In this step, you must look for affiliate products that can attract the attention of your niche. You can't just promote all the items you like. Promoting relevant products is key so you can achieve high conversion values. The more relevant the products you offer to your niche, the more likely they are to buy from the links that you put on your website.

Create a website or landing page
A website is the main thing you need to start affiliate marketing. Building a website or landing page nowadays has become easier, all because of the technology that is now. You don't need to have coding skills to create your website. Now, with the help of site builder like Strikingly, you can build websites easily.

Arrange a plan
Just like doing anything, you need to plan. For affiliate marketing there are two things you must prepare, namely time and strategy. Most people start affiliate marketing as a side activity so you need to have good time management between your main work and your affiliate marketing business. You alone can do affiliate marketing by setting aside 2-4 hours per day.

For the strategy, you can start with content marketing. You need to create content regularly. Therefore, you should try to plan how many posts you want to do in a week. Once you start, you will have a deeper understanding of what should be prepared and what needs to be planned.

Some types of content that you can make for your website are:
• Product reviews. One of the most widely used models in affiliate marketing is writing a review of a product or service. This is one of the most frequently done and produced content models that can help collect affiliate marketing revenue.
• Blog posts that discuss issues, questions, or issues that are often asked and relevant to your target audience. As mentioned above, creating content is one of the most effective ways to make consistent posts on a website. When you create a blog posts, it's a good idea to do some keyword research to see what your audience really wants and search online. You can also see competitors, forums and social media to see what topics are being discussed. For example, the Dewaweb blog itself reviews many topics related to online business, digital marketing, and web development.

Increase traffic
After you choose the niche and what products you want to promote, you need to get traffic to your website - either to the landing page that you have prepared or the review post where the affiliate link is placed. There are many ways you can do to increase website traffic. Overall there are two ways you can do that is with free traffic or paid traffic (paid traffic). Free traffic is your website visitors who come from Google Search and paid traffic is website visitors who come from the advertisement.

The following are some of the ways you can help promote your blog or website:
• Promote your content through social media. One of the easiest and most used ways is to use social media to build an audience. Depending on your niche and industry, you can choose between Facebook, Twitter, Instagram, Pinterest, and several other social media niches. Building a following on social media with high engagement is one way that can guarantee high traffic to your website.
• Using email marketing. Email lists are one of the important things an affiliate marketer must have. You can read the author's article about how to build your email list.
• You can read the author's article on how to increase website traffic to see what you can do to get visitors to organic websites.
• Promote Your Affiliate Link
• After you show that you can offer something for your niche, you should start promoting the affiliate link that you have. There are several ways you can do to promote your affiliate link.
• Product reviews. Write an honest review of a product. That way, you also build the trust of your blog or website readers. Don't just write positive things about the product. If you find something that can be repaired, why not write in that post? Also use attractive images to attract attention. From this review, you can then put the affiliate link at the end of the post. That way, the audience who wants to buy the product can directly buy using the affiliate link that you provide.
• Banner ads. You can also place a banner on your website to promote your affiliate link. Usually, affiliate programs will provide a banner for you so you only need to put the banner on your website page that has high traffic.
• External link on content. This is one of the most used ways by bloggers to put affiliate links in their articles. Sometimes you will see the blog's author putting a link on certain words related to that product or service. If you click on the link and make a transaction, the blog owner will get a commission. Entering links on content is one way that doesn't really look like promotion.

After you do all this, you can start affiliate marketing. As long as you can offer relevant products for your website visitors and get high website traffic, you will get income from affiliate marketing.

References:

  • Google.com
  • Wikipedia.com
  • PanduanIM
  • Idaff
  • https://kirim.email/cara-mendapatkan-uang-dari-internet-dengan-affiliate-marketing/
  • https://www.dewaweb.com/blog/affiliate-marketing-panduan-lengkap-2018
  • https://webhostmu.com/bisnis-online-affiliate-marketing
  • http://titihmarket.blogspot.com/2019/03/mendapatkan-komisi-dengan-affiliate.html


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